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商業(yè)管理學(xué)科目錄,IB商業(yè)管理學(xué)什么?

本文出處:IB培訓(xùn) 發(fā)布時(shí)間:2020-07-29 14:41:05 字體大?。? A+ A-

 

  對(duì)于志向在將來(lái)大學(xué)選擇商科、管理學(xué)等專業(yè)方向的同學(xué)們來(lái)說(shuō),IB商業(yè)管理這門學(xué)科是最不能錯(cuò)過(guò)的一個(gè)IB科目。它不僅可以幫助我們打好專業(yè)學(xué)習(xí)基礎(chǔ),更是能在大學(xué)專業(yè)申請(qǐng)中為我們帶來(lái)不小的優(yōu)勢(shì)。那么IB商業(yè)管理學(xué)什么呢?今天A+國(guó)際教育小編就為大家總結(jié)一下IB商業(yè)管理課程目錄,來(lái)幫助同學(xué)么做好學(xué)習(xí)總結(jié)和復(fù)習(xí)規(guī)劃,一起來(lái)了解一下吧。


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  Unit 1:Business Organization and Environment


  Longer notes:


  Business Management Overview


  Quick reference:


  1.1 Introduction to Business Management


  1.2 Types of Organization


  1.3 Organizational Objectives


  1.4 Stakeholders


  1.5 External Environment


  1.6 Growth and Evolution


  1.7 Organizational Planning Tools


  Unit 2:Human Resources


  Quick reference:


  2.1 Functions and Evolution of Human Resource Management


  2.2 Organizational Structure


  2.3 Leadership and Management


  2.4 Motivation


  2.5 Organizational(Corporate)Culture


  2.6 Industrial/Employee Relations


  Unit 3:Finance and Accounts


  Longer notes:


  Accounting and Finance


  Quick reference:


  3.1 Sources of Finance


  3.2 Costs and Revenues


  3.3 Break-even Analysis


  3.4 Final Accounts


  3.5 Profitability and Liquidity Ratio Analysis


  3.6 Efficiency Ratio Analysis


  3.7 Cash Flow


  3.8 Investment Appraisal


  3.9 Budgets


  Unit 4:Marketing


  Longer notes:


  Marketing


  Quick reference:


  4.1 The Role of Marketing


  4.2 Marketing Planning(Including Introduction to the 4 Ps)


  4.3 Sales Forecasting


  4.4 Market Research


  4.5 The Four Ps(Product,Price,Promotion,Place)


  4.6 The Extended Marketing Mix of Seven Ps


  4.7 International Marketing


  4.8 E-Commerce


  Unit 5:Operations Management


  Quick reference:


  5.1 The Role of Operations Management


  5.2 Production Methods


  5.3 Lean Production and Quality Management


  5.4 Location


  5.5 Production Planning


  5.6 Research and Development


  5.7 Crisis Management and Contingency Planning


  以上就是A+小編關(guān)于IB商業(yè)管理學(xué)什么的介紹,同學(xué)們是不是對(duì)于這些章節(jié)內(nèi)容完全掌握了呢?如果在IB學(xué)習(xí)和備考中遇到什么問(wèn)題,可以咨詢我們的在線老師,讓老師一對(duì)一為你進(jìn)行專業(yè)的課程輔導(dǎo),幫你實(shí)現(xiàn)成績(jī)的快速提升吧!

本章來(lái)源:IB課程

課程類別:ib輔導(dǎo)機(jī)構(gòu)

本章標(biāo)題:商業(yè)管理學(xué)科目錄,IB商業(yè)管理學(xué)什么?

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