對于志向在將來大學選擇商科、管理學等專業(yè)方向的同學們來說,IB商業(yè)管理這門學科是最不能錯過的一個IB科目。它不僅可以幫助我們打好專業(yè)學習基礎(chǔ),更是能在大學專業(yè)申請中為我們帶來不小的優(yōu)勢。那么IB商業(yè)管理學什么呢?今天A+國際教育小編就為大家總結(jié)一下IB商業(yè)管理課程目錄,來幫助同學么做好學習總結(jié)和復習規(guī)劃,一起來了解一下吧。
Unit 1:Business Organization and Environment
Longer notes:
Business Management Overview
Quick reference:
1.1 Introduction to Business Management
1.2 Types of Organization
1.3 Organizational Objectives
1.4 Stakeholders
1.5 External Environment
1.6 Growth and Evolution
1.7 Organizational Planning Tools
Unit 2:Human Resources
Quick reference:
2.1 Functions and Evolution of Human Resource Management
2.2 Organizational Structure
2.3 Leadership and Management
2.4 Motivation
2.5 Organizational(Corporate)Culture
2.6 Industrial/Employee Relations
Unit 3:Finance and Accounts
Longer notes:
Accounting and Finance
Quick reference:
3.1 Sources of Finance
3.2 Costs and Revenues
3.3 Break-even Analysis
3.4 Final Accounts
3.5 Profitability and Liquidity Ratio Analysis
3.6 Efficiency Ratio Analysis
3.7 Cash Flow
3.8 Investment Appraisal
3.9 Budgets
Unit 4:Marketing
Longer notes:
Marketing
Quick reference:
4.1 The Role of Marketing
4.2 Marketing Planning(Including Introduction to the 4 Ps)
4.3 Sales Forecasting
4.4 Market Research
4.5 The Four Ps(Product,Price,Promotion,Place)
4.6 The Extended Marketing Mix of Seven Ps
4.7 International Marketing
4.8 E-Commerce
Unit 5:Operations Management
Quick reference:
5.1 The Role of Operations Management
5.2 Production Methods
5.3 Lean Production and Quality Management
5.4 Location
5.5 Production Planning
5.6 Research and Development
5.7 Crisis Management and Contingency Planning
以上就是A+小編關(guān)于IB商業(yè)管理學什么的介紹,同學們是不是對于這些章節(jié)內(nèi)容完全掌握了呢?如果在IB學習和備考中遇到什么問題,可以咨詢我們的在線老師,讓老師一對一為你進行專業(yè)的課程輔導,幫你實現(xiàn)成績的快速提升吧!
本章來源:IB課程
課程類別:ib輔導機構(gòu)
本章標題:商業(yè)管理學科目錄,IB商業(yè)管理學什么?
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